Omni-Channel Marketing: Taking the Plunge

Jim Iott   |  0 Comments   |  Oct 27, 2014 12:00:00 AM

The concept of omni-channel marketing is now mainstream. Most everyone gathered around the marketing water cooler understands the storyline: the convergence of mobile technologies, social media and digital channels, and other advances in data sciences and technologies, is adding layers of complexity and turning traditional marketing on its head. 

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