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TJ Lewis

Recent Posts

Augmented Intelligence - Augmenting Customer Experience

TJ Lewis   |  0 Comments   |  Feb 1, 2017 8:42:54 AM

Smart Marketers Are Embracing AI

Once limited to the realm of science fiction, Augmented Intelligence has become a reality for growing numbers of consumers. The introduction and adaptation of Amazon Echo and Google Home, have significantly boosted the accessibility of AI. Increasingly, marketers are using AI to stay connected with customers, understand their brand preferences and buying behaviors, and better anticipate and serve their needs. Across a growing spectrum of IoT technologies, AI is moving marketing and customer service toward more ubiquitous connectivity and seamless interactions.

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Topics: Omni Channel

A Marketing Carol: A CMO’s Reflections on the Past, Present and Future of Marketing

TJ Lewis   |  0 Comments   |  Dec 15, 2016 4:56:42 PM

 

In “A Christmas Carol”, Charles Dickens’ immortal character, Ebenezer Scrooge, confronts the consequences of his past decisions and foresees his future through the visitations of three spirits, each embodying his past, present or future experiences.

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How To Avoid The Black Friday Blues

TJ Lewis   |  0 Comments   |  Nov 17, 2016 12:48:33 PM

It’s that time of year again, when the magical holiday season, with the promise of goodwill, cheer, and joy, begins with intolerably long lines, pushing, screaming, and sometimes even punching…all to get a TV for pennies on the dollar. Yes, Black Friday weekend is rapidly approaching.

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