Speedeon Data Blog

Speedeon Data Kicks Off “Data Dialogues” Web Series

Jim Iott   |  0 Comments   |  Jul 24, 2014 10:00:00 AM

Speedeon Data is pleased to announce the launch of “Data Dialogues” - an on-going web series covering a variety of topics concerning data analytics, database marketing, and other content relevant to achieving marketing success in today’s data-driven world. To view “Making The Most of Mover Marketing” and future episodes of Data Dialogues, please visit our Youtube channel at https://www.youtube.com/user/SpeedeonLLC 

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Topics: News and Updates New Movers Data Dialogues Database Marketing

PIMA’s MidYear Meeting & Tradeshow Hits All the Right Notes

Jim Iott   |  0 Comments   |  Jul 22, 2014 9:30:00 AM

Congratulations to Mona Buckley and the entire PIMA staff for hosting another outstanding MidYear Meeting & Tradeshow. Once again, another PIMA event left Speedeon Data better connected with leading thinkers and practitioners within insurance marketing, and better informed about the important issues facing the insurance industry.

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Topics: PIMA Conferences Multi-Cultural Marketing Ethnic Data

Email: Strength in Numbers

Jim Iott   |  0 Comments   |  Jul 15, 2014 9:30:00 AM

Today, marketers are challenged with managing omni-channel strategies that span both traditional and digital media channels. While there seems to be a greater focus on social media and mobile advertising, it is worth remembering that E-mail continues to grow in usage and effectiveness. According to Forrester, marketers sent 838 billion emails in 2013. Email remains an important part of any digital media strategy.

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Topics: Email Data Engaged Customers Digital Media Omni Channel

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