Congratulations to Devon Wylie and the entire CRMC staff for orchestrating another successful Customer Relationship Management Conference in Chicago last week. The Chicago Hilton is always an outstanding venue in a great city. The speed dating and other networking opportunities that CRMC facilitated were outstanding.
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We are looking forward to many familiar and new faces at the Customer Relationship Management Conference this week in Chicago. This year’s conference marks the fifth consecutive year that Speedeon Data has been a CRMC sponsor.
Last week, Speedeon Data took part in another successful Customer Relationship Management Conference in Chicago. Thank you to our hardworking friends at CRMC who put on another outstanding event. I also want to thank Joe’s Stone Crab, our cohosts, Harte-Hanks and Kobie Marketing, and everyone who attended our networking dinner on Tuesday evening for making the event such a big success. Hopefully everyone enjoyed themselves as much as I did.
Once again, the CRMC hosted an outstanding conference in Chicago, with great speakers, interesting content, and lots of exciting interaction. Keynote speakerJohn Brandt’s central message regarding the need to rethink and re-invent customer value through innovation seemed to reverberate throughout the three days in other presentations and during informal conversations as well. A still challenging economy and growing competition are driving many retailers to try interesting and innovative new strategies.
With nearly 500 high-level attendees representing over 100 retail chains, the annual Customer Relationship Management Conference is a veritable “Who’s Who” of the retail marketing world. Since the retail industry is a critical business segment for Speedeon Data, the CRMC is a great investment – so, as they say in poker, we decided to go “All In.”
Beyond our innovative services, Speedeon Data surpasses our competition through the quality and currency of our customer data, which is “fresh brewed” daily from over 3,000 separate data feeds. We developed a “fresh brewed coffee/fresh brewed data” marketing concept, which we featured in CRMC print ads, keycards and as a booth concept. We served hot coffee and biscotti in order to encourage visitor to stop by our booth and to create awareness in our fresh brewed data and innovative data solutions. The concept turned out to be a winning idea…the coffee was hot, the biscotti were delicious, and the booth traffic was great! Thanks to everyone who stopped by and thank you to the CRMC for a great conference.
- Gerard Daher, President & CEO, Speedeon Data